6.4 Phase 4 (1.3. — 31.3.2008) — Media interest subsides .......................... eese 44 
6.5 Identification of the actors.................. rele eee e eese eene eee enne eene eet tn sete tn sette sette seta sese 46 
6.5.1 Basic considerations... eene 46 
6.5.2 Interest groups... eee enne area eee ess nennen 47 
6.5.3 The mass media... eene nennen 50 
6.5.4 The active and passive audience ...........ssssssssssssss ee 5] 
6.5.5 Political aCtOrS een e emnes 52 
6.5.6 Different publics in Liechtenstein and in Germany ee sss 56 
6.5.7 International political actors... res eee esse eee eee 57 
6.6 FUNCHIOMS ccovuvererrnriessanisssanssssanssssanssssasssssassssssssssssssssssssssssssssssssssssssssssosssssosssssossnssossassss 58 
6.6.1 Definition Of1SSUES......................... e emnes 58 
6.6.2 Synthesis of issue Structure anne EEE RER 63 
0.7  PrOCESSES.cuuuericisrsrniissssssrrosssssssosssssssssssssssssssssssssosssssssssssssssssssssssssssssssssssssssssssssssssssssssss 65 
6.7.1 Background of the tax affair... serrer eee eee eee 65 
6.7.2 Influences on the issue structure ‚euere ees 66 
6.7.2.1 Interactive processes ........sssssssssssssse eene 66 
6.7.2.2 Focused influence processes ...........sssssssssssssse ees 68 
6.7.2.3 Unfocused influence processes ..........sssssssssssese ee 69 
6.7.2.4 Latent influences ........sssssssssssssssssee eene eee 69 
6.8 From social framing of issues to transnational framing of issues......................... 70 
6.9 Digression: Alternate views ............. eese ee eene ee eee een oet en netten netten sete tn sette sete sete sete sese 72 
Final conclusions .................. eee ee eee ee eene ee enne een netten netten netten netten sete eo sette sete sete sete setae seen 76 
7.1 Damage to image or opportunity for repositioning?.......................eeeeeeee eee eee eere nee 79 
7.3 Communication between States ............... Lees eee eee e eene eren ee ette netten sette sette seta sesto 80 
OGGI SRM 8]